Mobile Marketing Association Asia Pacific Announces New Executive Committee

Appointees to set regional agenda alongside Board of Directors
Singapore, November 22, 2010 – The Mobile Marketing Association (MMA) (www.mmaglobal.com) today announced the Executive Committee for its 2011 Asia Pacific Board of Directors. Regional heads from Microsoft, InMobi, Ogilvy, Prudential and Rice Communications have been appointed to lead the recently selected Asia Pacific Board.
“The new appointees [...]

2010 MMA Global Mobile Marketing Award Winners Announced During Sixth Annual Awards Ceremony at Mobile Marketing Forum

Los Angeles – November 19, 2010 – The MMA (Mobile Marketing Association) announced the winners of its Sixth Annual Global Mobile Marketing Awards during the Annual Dinner and Awards Ceremony on November 17 at the Mobile Marketing Forum in Los Angeles. As the MMA’s highest honors, these awards recognize companies and their campaigns for [...]

MMA WELCOMES THE COCA-COLA COMPANY TO PREMIUM MEMBERSHIP TIER FOR NEXT TWO YEARS; MICROSOFT RENEWS FOR TWO-YEAR TERM

Membership Offers Distinct Industry Leadership Opportunities and Benefits All MMA Members

Singapore, MMA Forum, Nov. 19, 2010 – During this week’s MMA Mobile Marketing Forum in Los Angeles, the MMA (Mobile Marketing Association) today announced that The Coca Cola Company has joined the MMA’s Premium Membership tier and Microsoft Advertising, the first-ever Premium Member, has [...]

Jamie Foxx Opening Keynote at MMA Forum in Los Angeles

Academy Award-winning Actor and Grammy Award-winning Singer Addresses Next Generation Business Strategies for the Entertainment Industry and Business Opportunities Enabled by the Mobile Channel
MMA Forum, Los Angeles, November 04, 2010 — With an appearance in Due Date due out Friday; a fourth solo album slated to release this December; a new sketch show that [...]

InMobi Regional Managing Director Elected to Mobile Marketing Association Asia Pacific Board of Directors

Emmanuel Allix to help outline and drive MMA’s regional agenda alongside other industry leaders
Singapore, November 03, 2010 – Emmanuel Allix, Vice-president and Managing Director, Asia Pacific at InMobi has been elected to the regional Board of the Mobile Marketing Association (MMA). The election of the new board members comes after over a month of nominations [...]

Mobile Marketing Association Announces 2011 Asia Pacific Board of Directors

Industry Leaders Appointed to Work Towards Increasing Mobile Marketing Spend in the Region
Singapore, October 27, 2010 — The MMA (Mobile Marketing Association) (www.mmaglobal.com) today announced its 2011 Asia Pacific Board of Directors. The key focus areas for the new board will be to accelerate the growth of mobile marketing and advertising, oversee the release of [...]

Mobile Marketing Association Provides Global Recognition to Regional Campaigns

Announces APAC Finalists for the Sixth Annual Global Mobile Marketing Awards
Singapore, October 19, 2010 - The MMA (Mobile Marketing Association) (www.mmaglobal.com) has announced the finalists for its Sixth Annual Global Mobile Marketing Awards. Keeping the momentum going from the impressive line-up of Asia Pacific entries from last year, the global finalists for this year include [...]

MOBILE MARKETING ASSOCIATION ANNOUNCES 2010 GLOBAL AWARD FINALISTS

Winners to be Announced Nov. 17 at the MMA Forum in Los Angeles
New York, London, UK, Singapore & São Paulo: October 11, 2010 – The MMA (Mobile Marketing Association) (www.mmaglobal.com) today announced the finalists for its Sixth Annual Global Mobile Marketing Awards. As the MMA’s highest honors, these awards recognize companies and their campaigns for [...]

Integrating social media marketing in today’s marketing mix

MUMBAI, India, September.22/WATBlog.com/- As firms in India jump into the social media bandwagon, social media marketing has become an entry foray for online marketing. Companies need to create a platform to generate demand, harness branding and improve quality& services to fortify a strong online presence.
India is the world’s 7th largest Internet Market growing [...]

Mobile Marketing Association Appoints Greg Stuart as Global President and CEO

Former IAB CEO and Ad Agency & Media Executive Brings More Than Two Decades of Global Experience and Leadership in Media, Marketing, Telecom and Venture Capital
Singapore: October 5, 2010 - The MMA (Mobile Marketing Association) (www.mmaglobal.com) today announced the appointment of Greg Stuart as President and CEO, effective immediately. Mr. Stuart will oversee the implementation [...]